Activate Full Funnel Reporting for all ad campaigns
Context
A multi brand CPG operating in Homecare, Personal Care and Food & Beverages categories runs ad campaigns across platforms like YouTube, Facebook, Instagram, Twitter and Google Search. They wanted to organize their digital media performance data in one unified view that offers actionable insights.
Solution
The brand leveraged our Full Funnel Reporting capability by connecting their ad accounts to our platform. Our API integrations help them get a real time view of campaign performance on all these platforms, and our benchmarking data helps them take timely corrective actions to optimize their media spends.
Results
The brand could activate a unified dashboard 10X faster compared to other solutions that they had evaluated.