Viewpoints and insights from Shopalyst


Boost your Valentine's Day campaigns with Shopalyst's AI-powered platform for smarter, data-driven marketing
Read article

Refining Custom Intent Targeting in Google Ads using purchase intent signals allows advertisers to precisely target users showing a strong purchase intent, creating opportunities for higher conversion rates and better return on investment (ROI).
Read article

These leaders are recognized not just for their market perception but for actual performance metrics in the US eGrocery sector. The Index showcases these top performers, providing a detailed breakdown of their strengths and areas for potential improvement.
Read article

Refining Custom Intent Targeting in Google Ads using purchase intent signals allows advertisers to precisely target users showing a strong purchase intent, creating opportunities for higher conversion rates and better return on investment (ROI).
Read article

Set up targeting for your Instagram and Facebook campaigns to get your ads should show up in the newsfeed of people who are tagged by Meta with interests in the shopping category for your brand.
Read article

While your online store is great for organic visitors to explore products, e-commerce product pages aren’t your best bet when it comes to making the sale to an ad activated user.
Read article

Shoppable landing pages combine the benefits of a focused marketing page with e-commerce capabilities, allowing visitors to make purchases directly from the page without needing to navigate to a separate online store.
Read article

The landing page serves a crucial role in marketing campaigns, especially for paid advertising, email marketing, and social media promotions.
Read article

Maia is here to put the power of data-driven marketing back into marketers hands. Say hello to the AI-powered copilot and discover how it can unlock new possibilities.
Read article

Google’s recent announcement extends the life of tracking technologies that rely on a 3rd party cookie to collect data about users across the web.
Read article

With Google Chrome finally starting its gradual phase out support for third party cookies
Read article

Open Network for Digital Commerce - Everyone’s Commerce
Read article